SEO Is Dead. Again.

[Verse] The headline hit my morning feed, The boldest thing you’d ever read. The blogger said the work was through; By lunchtime everybody knew. I put a black tie on my chair, And called the boss to say a prayer. He said, “Before you close the shop, Could you explain that traffic drop?” [Chorus] Dead again, dead again, Someone’s calling time at ten. Pass the flowers, clear the room, Put another date upon the tomb. Dead again, that’s what they said— Funny how we still need bread. [Verse] We wrote a page a person read, And fixed the things we’d left for dead. The owner got a lead that day; The headline didn’t go away. It found another blog instead, And woke up with a newer date. [Final chorus] Dead again, dead again, See you at the wake, my friend. Keep the flowers by the door— We’ve heard this chorus once before.